Brickmill Marketing Services capture the complete donor lifecycle.

From a single direct mail fundraising campaign to cross-channel integrated marketing strategies, Brickmill services support vibrant donor relationships.

  • Strategic Revenue Management powered by integrated fundraising programs leveraging direct mail, e-philanthropy and emerging media
  • Advanced Donor File analytics including file audits, segmentation strateigies and predictive modeling
  • Creative Design and Copywriting using in-house talent and our proprietary art library to achieve breakthrough response
  • Growth Plans and Financial Backing for non-profit start-ups and fast growth of existing programs within tight ROI criteria
  • Data Services include our purpose-built "Prosper" donor database and a suite of data processing and programming services to address every aspect of direct marketing execution from simple dedupes and mail prep to custom programming
 
  • High-performance Donor Acquisition including list planning, strategic premiums, design, copywriting and production
  • Complete Fundraising Program Diagnostics from annual budgeting through rebranding and fundraising appeal creative revamps
  • High-impact, Low-cost Direct Mail produced in Brickmill’s network of eight company-owned global production facilities
  • Donation Processing, Caging and Lockbox through our secure processing center that we've built from the ground up to serve nonprofit direct marketing campaigns
  • New Media Monetization strategies including social media management and scale-up, custom-built mobile apps, online storefronts, micro-sites and more
     

Strategic Revenue Management

To maximize revenue in today’s frenetic fundraising environment, we take a lifecycle approach to fundraising strategy.   We start with the data, identifying your key supporters and prospects. Then we create a seamless communications plan that targets strategic messaging, offers and media to each audience. At Brickmill we are keenly aware of the differences and synergies between marketing, branding and fundraising. If the line has become blurry at your nonprofit, contact us to discuss how we can get revenue producing campaigns back on track.

 

Hard-working, breakthrough creative

Our special breed of "hard working" creative opens donors' hearts, minds and pocketbooks. We integrate the financially optimal level of branding and employ only proven direct response techniques. In the address label, greeting card, premium and stationery product arena, our results are unparalleled.  No one beats Brickmill designs.  For premium-led campaigns, we drive new product brainstorming, aggressive testing, prototyping and production. Ask Brickmill how you can get more from your fundraising creative.

     

Direct mail production

We've solved the disconnect between great ideas and reliable, cost-effective production. What you see during our campaign planning process is exactly what donors receive. From traditional offset printing to full color digital variable, our production team takes ideas from the whiteboard to the mailbox with no outsourcing by tapping into our network of company-owned production facilities. Brickmill is singularly accountable for making cost-efficient design choices, applying advanced levels of personalization and incorporating innovative engagement devices that support high-response campaigns. We offer unbeatable pricing, testing incentives and turnkey mailing logistics through a single point of contact.

 

Advanced analytics

It takes advanced analytics and instinctive fundraising knowhow to maximize revenue potential from today's diversified donor databases. With multi-source, multichannel donors, proper campaign budget allocation is critical to maximizing response rates and minimizing costs. Brickmill has purpose-built analytical tools that enable RFM-based decision making and future performance modeling. Our campaign budget planning process is designed to exceed to expectations of nonprofits with the strictest annual planning requirements.